{"id":2944,"date":"2025-03-27T20:40:15","date_gmt":"2025-03-27T20:40:15","guid":{"rendered":"https:\/\/enovapower.com\/reports\/?page_id=2944"},"modified":"2025-04-23T20:41:01","modified_gmt":"2025-04-23T20:41:01","slug":"building-trust-through-communication","status":"publish","type":"page","link":"https:\/\/enovapower.com\/reports\/2024-report\/building-trust-through-communication\/","title":{"rendered":"Building Trust through Communication"},"content":{"rendered":"\t\t
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12<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Building trust through communication<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Post-Merger Integration<\/p><\/span>\n \t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Growth & Innovation<\/p><\/span>\n \t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Empowering Communities<\/p><\/span>\n \t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Grid Resiliency<\/p><\/span>\n \t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Increasing the visibility and profile of Enova means using proactive, informative, and meaningful communication to create trust and increase brand awareness. As Enova\u2019s communications team continues to build Enova\u2019s brand as the smart friend you can rely on, the team focused on improving the utility\u2019s online presence and producing meaningful material for customers in 2024 but also setting the stage to help drive the success of our 2024-2028 strategic plan.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Leveraging our relationship with Wilfrid Laurier University, we offered a class of business students an opportunity to review our social media presence and provide suggestions to strengthen our online brand. The feedback received informed our revamped social media strategy. Our new focus on tone and branding led to a notable 68 per cent increase in social media followers.<\/p>

Our communications team combined traditional methods of communication like bill inserts, quarterly eBlasts to residential, small business, and large business customers, radio ads, and print ads with new approaches, including digital ads and podcast advertising, to educate customers on safety, account information, corporate news and initiatives.<\/p>

Building a values-based culture is part of our Strategic Plan, and internal communication is increasingly important in building Enova\u2019s culture. We eliminate communication barriers between inside and away-from-desk employees by introducing Enovacast, a twice-monthly podcast-style audio update available through mobile devices. We continuously updated and improved Enovanet, our corporate intranet and held quarterly all-employee Town Hall meetings to provide important updates and dispel rumours and misinformation across the organization.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1,003,621<\/p><\/span>\n \t\t\t

More than 1 million page views on Enova\u2019s website. Our website is our customers\u2019 trusted source for information, and our self-service tools, forms, and customer portals make it easy for customers to find the information they need.<\/p><\/span>\n \t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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website page views<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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4,780<\/p><\/span>\n \t\t\t

Our social media followers increased steadily throughout 2024. A mid-year refresh of our content and online presence led to a 68 per cent increase in social media followers in 2024.<\/p><\/span>\n \t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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964<\/p><\/span>\n \t\t\t

We shared 964 social media posts across our channels in 2024. Our posts highlight safety updates, customer initiatives, corporate news and efficiency information.<\/p><\/span>\n \t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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12 Building trust through communication Post-Merger Integration Growth & Innovation Empowering Communities Grid Resiliency Increasing the visibility and profile of Enova means using proactive, informative, and meaningful communication to create trust and increase brand awareness. As Enova\u2019s communications team continues to build Enova\u2019s brand as the smart friend you can rely on, the team focused […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":2651,"menu_order":13,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-2944","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nBuilding Trust through Communication - Enova Power Reports<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enovapower.com\/reports\/2024-report\/building-trust-through-communication\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Building Trust through Communication - Enova Power Reports\" \/>\n<meta property=\"og:description\" content=\"12 Building trust through communication Post-Merger Integration Growth & Innovation Empowering Communities Grid Resiliency Increasing the visibility and profile of Enova means using proactive, informative, and meaningful communication to create trust and increase brand awareness. 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